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There are very few jobs where, if I can write down what you do all day, I can’t find an AI to do it faster and cheaper than you. So you want a job where I can’t write down what you do all day.
— Seth Godin, in conversation with Steven Bartlett, The Diary of a CEO, 10 August 2026.
I haven’t read The Knot yet, but it’s on my reading list and it just became my next pick. This is such a good reminder that we can’t hide behind busy work anymore, and honestly that feels like a gift: it’s our chance to finally show up and do the work we always dreamt of doing.
Ellen is the co-founder of Elmastudio and a Product Manager at Automattic. She speaks regularly at WordCamps about block themes, WooCommerce and building websites with AI. As a content creator she writes and talks about WordPress, open source, AI and personal development, sharing her own experiences and opinions along the way.
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