{"id":315018,"date":"2012-08-10T11:11:09","date_gmt":"2012-08-10T09:11:09","guid":{"rendered":"https:\/\/elmastudio.de\/jeffrey-zeldman-thinking-mobile-first\/"},"modified":"2026-09-02T12:10:47","modified_gmt":"2026-09-02T10:10:47","slug":"jeffrey-zeldman-thinking-mobile-first","status":"publish","type":"post","link":"https:\/\/elmastudio.de\/en\/jeffrey-zeldman-thinking-mobile-first\/","title":{"rendered":"Jeffrey Zeldman: thinking mobile first"},"content":{"rendered":"\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">Thinking mobile first forces you to only keep what matters in our sites. We have to think about usability &amp; content because people on mobile have very little time and screen space.<\/p>\n<cite>\u2014 Jeffrey Zeldman, \u201cContent First\u201d talk at An Event Apart, <a href=\"https:\/\/www.lukew.com\/ff\/entry.asp?1598\">as noted by Luke Wroblewski<\/a>, 2012.<\/cite><\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">The line is from Luke Wroblewski\u2019s notes on Jeffrey Zeldman\u2019s \u201cContent First\u201d talk at An Event Apart in 2012. We were building our first mobile-first themes at the time, and the sentence put into words why: the layout doesn\u2019t get smaller, the content gets more important.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Thinking mobile first forces you to only keep what matters in our sites. We have to think about usability &amp; content because people on mobile have very little time and screen space. \u2014 Jeffrey Zeldman, \u201cContent First\u201d talk at An Event Apart, as noted by Luke Wroblewski, 2012. The line is from Luke Wroblewski\u2019s notes [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"quote","meta":{"advanced_seo_description":"","jetpack_seo_html_title":"","jetpack_seo_noindex":false,"jetpack_seo_schema_type":"","_wpcom_ai_launchpad_first_post":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[852],"tags":[2077,2055,902,1024,918],"class_list":["post-315018","post","type-post","status-publish","format-quote","hentry","category-responsive-web-design","tag-mobile-first-en","tag-mobile-web-en","tag-quotes-en","tag-responsive-en","tag-web-design","post_format-post-format-quote"],"jetpack_shortlink":"https:\/\/wp.me\/phlOHV-1jWW","jetpack-related-posts":[],"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/elmastudio.de\/en\/wp-json\/wp\/v2\/posts\/315018","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/elmastudio.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/elmastudio.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/elmastudio.de\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/elmastudio.de\/en\/wp-json\/wp\/v2\/comments?post=315018"}],"version-history":[{"count":2,"href":"https:\/\/elmastudio.de\/en\/wp-json\/wp\/v2\/posts\/315018\/revisions"}],"predecessor-version":[{"id":315054,"href":"https:\/\/elmastudio.de\/en\/wp-json\/wp\/v2\/posts\/315018\/revisions\/315054"}],"wp:attachment":[{"href":"https:\/\/elmastudio.de\/en\/wp-json\/wp\/v2\/media?parent=315018"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/elmastudio.de\/en\/wp-json\/wp\/v2\/categories?post=315018"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/elmastudio.de\/en\/wp-json\/wp\/v2\/tags?post=315018"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}