---
title: "Seth Godin: a job where I can’t write down what you do all day"
author: "Ellen Bauer"
date: 2026-08-31
lang: en
source: https://elmastudio.de/en/seth-godin-a-job-where-i-cant-write-down-what-you-do-all-day/
---

# Seth Godin: a job where I can’t write down what you do all day

> There are very few jobs where, if I can write down what you do all day, I can’t find an AI to do it faster and cheaper than you. So you want a job where I can’t write down what you do all day.
>
> *— Seth Godin, in conversation with Steven Bartlett, [The Diary of a CEO](https://www.youtube.com/watch?v=g7AxxkywiFI&t=5890s), 10 August 2026.*

I haven’t read *The Knot* yet, but it’s on my reading list and it just became my next pick. This is such a good reminder that we can’t hide behind busy work anymore, and honestly that feels like a gift: it’s our chance to finally show up and do the work we always dreamt of doing.